Get ready to stand in line at the Mondo booth.
Starting on July 17 and running through the 21st this week is San Diego Comic-Con, the annual convention of everything pop culture. Part of the fun of the convention is all the items you can only buy at the show. This year, Mondo has a wide selection of art prints, pins, and vinyl records you can buy for yourself at the show.
Best known for their exclusive posters and retro-style drawings, art company Mondo has been a reliable presence at SDCC for years. Modern movie posters are more concerned with cramming all the principal actors’ faces front and center, which may be the most focus-tested strategy to draw people into theaters–but it also makes for boring posters. Mondo, on the other hand, harks back to a bygone aesthetic period of ad design. It’s a challenge to capture the essence of a film through a single, static image. But done properly, it’s an artistic feat.
And the company doesn’t stop at posters, with vinyl record releases, pins, and more to celebrate your favorite movie releases, new and old.